Preparing Farmer Groups to Engage Successfully with Markets
A Field Guide to Five Key Skill Sets
This field guide provides pointers for program managers and field staff on how to foster several crucial skill sets for preparing groups of poor farmers who are at a very early stage of engaging with markets and who aspire to successful agroenterprise development. The five key skill sets considered in this field guide include: group organization and management; internal savings and lending; experimentation and innovation (knowing how to access and apply new technology); basic marketing skills; and sustainable production (including improved natural resource management).
2007
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